-Developing marketing plans, strategies, and tactics to meet project or company objectives
-Monitoring competitors’ product, services, and activities in order to identify opportunities for the competitiveness marketing plans
-Analyzing data to determine the effectiveness of marketing strategies and tactics, then making adjustments as needed
-Reviewing sales reports to identify trends and opportunities and make adjustments to improve performance
-Coordinating with sales team to develop the competence of market target and promotion to improve performance
-Managing the company’s advertising budget by creating media plans, negotiating rates with suppliers, and selecting appropriate media channels
-Creating marketing campaigns using offline and online media such as billboards, cutouts, brochures, sales kit, and flyers as well as digital formats such as website, SEO, email blast, SMS, and social media posts
-Developing budgets for marketing campaigns and recommending spending levels to management