Key Responsibilities
-Assist in developing and implementing marketing strategies for trading channels, focusing on product visibility and sales growth.
-Collaborate with the sales team to execute trade promotions, ensuring effective placement in both traditional and modern trade channels.
-Conduct market research to understand customer behavior, monitor competitors, and identify trends relevant to trading operations.
-Track and analyze the performance of trade marketing campaigns, providing reports and recommendations for improvement.
-Maintain relationships with external vendors, distributors, and trade partners to ensure timely delivery of marketing resources.
Ensure all marketing initiatives align with brand guidelines and maintain a consistent image across trading channels.