1. Digital Strategy & Campaigns
Plan monthly digital marketing strategies aligned with product launches and seasons (e.g. Newborn collection, Mother's Day, etc.)
Create and manage social media calendars and ad campaigns (FB, IG, TikTok)
2. Content Marketing
Develop engaging content tailored to parents (short videos, product photos, reels, stories)
Coordinate with graphic designers/photographers for visual assets
3. Performance Marketing
Run paid ads across Meta, Google, Line, and TikTok platforms
Analyze campaign performance, conversion rates, and optimize ads for ROI
4. eCommerce & SEO
Update product listings, descriptions, and promotions on online stores
Improve SEO rankings and discoverability of products
5. Community & Influencer Engagement
Build relationships with parenting influencers and micro-creators
Manage Line Official and direct customer interaction channels
6. Reporting
Weekly and monthly marketing reports on key metrics: reach, engagement, traffic, conversion, and ROAS
บริษัท อัศวโรจน์ จำกัด
