- Oversee the entire marketing function, ensuring alignment with company goals and strategies.
- Develop and execute a comprehensive marketing strategy for B2B, B2C, and modern trade.
- Set clear goals, KPIs, and ROI-focused to measure the effectiveness of marketing campaigns.
- Supervise and guide the marketing team, ensuring seamless collaboration across roles.
- Control and monitor the marketing budget for campaigns, tools, and resources wisely.
- Develop successful marketing campaigns with strategic products for the right target audiences through appropriate channels.
- Analyze market research, competitor analysis, and customer feedback to support growth plans.
- Measure and report on the performance of team plan and marketing strategies.
- Oversee all artwork and media, including direct communication, online content, website, and digital media.
- Assist and coordinate with the sales and product team in planning, delivering, and distributing marketing and sales materials.
- Work closely with the sales and product team to ensure all communication channels and campaigns effectively meet objectives.
- Collaborate closely with both internal and external stakeholders to develop efficient marketing campaigns that achieve the highest capability and creative results.
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