Develop and implement strategic marketing plans to achieve company objectives.
Conduct market research and analysis to identify trends, opportunities, and customer preferences.
Create and manage marketing budgets, allocating resources effectively to maximize ROI.
Lead and oversee the execution of marketing campaigns across various channels, including digital, print, and events.
Collaborate with internal teams (such as product development and sales) to align marketing efforts with overall business goals.
Manage relationships with external vendors, agencies, and partners to support marketing initiatives.
Measure and analyze the performance of marketing campaigns, using data-driven insights to optimize future activities.
Stay updated on industry trends and best practices, continuously seeking opportunities for innovation and improvement.
Develop and mentor a high-performing marketing team, fostering a culture of creativity, collaboration, and accountability.